Common ways social media is used

Common ways social media is used

Social media has become an integral part of many business strategies, with an ever increasing number of companies adopting a variety of platforms. However, many business owners and managers are often unsure as to exactly how they can, or should, be using these platforms.

Putting camera pics on Instagram

Putting camera pics on Instagram

Many businesses rely on visuals to sell their products. From bakeries to hotels, an attractive product will bring in the customers and ultimately profits. This is why social media services like Instagram have become so popular. Business owners are increasingly wanting to find out how they too can create high quality images on the mobile platform.

LinkedIn rolls out long-form content

LinkedIn rolls out long-form content

LinkedIn is one of the best social platforms for business users who want to share thoughts, ideas, and content with their colleagues and connections. This professional oriented network offers a wide number of features that allow and encourage this, including the newly implemented ability to create long-form content for your profile and connections.

Great LinkedIn profiles in 8 steps

SocialMedia_June30_BThere are numerous social networks a company can join, but if they are looking to connect to other businesses, colleagues or potential hires the network of choice should be LinkedIn. This powerful network is designed for professionals and offers many benefits that other networks, like Facebook and Twitter, don’t or are not able to.

What is social PPC?

SocialMedia_June02_BWhile many of us have a profile on at least one social media site and likely have for a handful of years now, we are seeing businesses joining these platforms in an ever increasing number. Many business owners create a corporate profile in order to interact with customers and conduct marketing.

Content marketing and success

SocialMedia_May06_BWhen it comes to marketing, there are a wide variety of strategies a business can employ, with one of the most potent being content marketing. This is the act of creating your own branded content and sharing it on different mediums. When this is successful, a business can benefit from an expanded market share and customer base.

Customizing your LinkedIn URL

SocialMedia_Apr22_BLinkedIn allows professionals to connect with each other through common acquaintances called connections. It opens new doors for business and job opportunities. So your profile is very important as this is what tells employers and other users who you are.

Social media visual tools

SocialMedia_April07_BAre you searching for tools that can help you create striking visuals for your social media campaign? Let’s admit it, not everyone is a Photoshop expert, and for many of us, it can be really challenging and perhaps even intimidating to use. Furthermore, the cost of a program or designer may be out of your budget.

The most common mistake on Twitter!

SocialMedia_Feb10_BModern marketing is made up of a number of increasingly complex functions and systems, with one of the most important elements being social media. There are a number of platforms available to businesses and a popular one is microblog Twitter. While Twitter is fairly easy to use, there is actually a really common mistake that many users make which can harm the reach of their posts.