The Internet has transformed the way businesses approach clients. More and more people are using the Internet to search for what they want, and if your company’s website is ranked high in popular search engines then you can easily attract more visitors – which means more potential clients.
Data breaches are all too common and, without adequate protection, every business is at risk of external attack. In fact, it’s never been more important to ensure your organization’s policies and procedures are foolproof, and that you have contingency plans in place should something go wrong.
Unforeseen disasters can strike at any time and, when they do, your business could come to a grinding halt. A business continuity plan could prevent this from happening by securing your precious business data at another location. But all too often, data backup can be too complicated for the average IT personnel to manage.
Even with a business continuity plan in place, the success of an organization means more than safe and secure critical data. It is crucial that business owners make sure they can take care of their most important asset — their employees. To that end, here are five business continuity mistakes to avoid in order to ensure your employees’ peace of mind.
When you were new to the world of websites and analytics, your goal may have initially been to increase your business’s site traffic to maybe 50 visitors a day. Once you hit 50, you then reached 100 soon after, and then 200. Yet with each higher traffic milestone realized, you didn’t see the corresponding sales conversion.
Running a business is time consuming. You likely are so busy managing staff, looking for growth opportunities and satisfying your clients that you have little time to search for technology solutions that can benefit your business. Even worse, you may be so frustrated with your current IT system that you make an impulsive technology purchase that causes more harm than good.
Social media marketing is one of many effective methods to expand your business’s reach to a wider group of audience that could eventually turn into potential customers. When we think of social media marketing, our thoughts immediately turn to Facebook.
How often do you use your favorite search engine to check on a company’s products, services, and feedback before dealing with them? That’s exactly what most people do these days – they research a company and see what others have to say. The same thing applies to your business.
If you’re considering transitioning your business to the cloud, have you considered the security of the platform? While providers would like us to believe that the friendly fluffy cloud image used to market the service means it is automatically secure, the truth is that the reality is far different.
A dashboard is a business intelligence tool used to display metrics and key performance indicators (KPI) for organizations. The tool has grown in popularity over recent years, since implementing business dashboards has become cheaper and easier than ever before.