For many small business owners, maintaining an active presence on social media can be a challenge. It takes time and money, and when you see little return on your investment it can be both perplexing and disheartening. If you’ve personally struggled with social media marketing, it may offer you some comfort to know you’re not alone.
Somewhere in your Business Continuity Plan (BCP) is a section detailing what is expected from employees during a disaster. Unfortunately, many companies end up overlooking this aspect of their BCP and assume their staff knows what to do. This can lead to problems, as employees won’t necessarily perform the functions required to keep your company operating.
It’s almost second nature to think of IT as something that helps businesses achieve value. However, your IT department should be able to explain exactly what they are doing to add value to your business. Of course, if they can’t explain it they might be hurting your company.
The Ashley Madison hack is simply the latest case of a big time company having valuable data stolen. It’s a trend that shows no signs of subsiding, so you would be foolish to not pay attention to it. Want to know what your business should learn about security from this scandal? Here are three important takeaways from the Ashley Madison hack that your company should take note of.
As you seek to better understand your customers and make more informed business decisions, dashboards are a critical addition to your business intelligence toolbox. But there are many types of dashboards out there, each with unique purposes – how do you determine which one is best for your company? We’ve listed three of the most widely used dashboards below.
Online Reputation Management (ORM) is something ever more companies are investing in. Even small and medium-sized businesses are getting in on the act. In today’s world, a company’s online reputation is more likely than ever to make or break them.
The coveted email list: it can be the difference between a growing business and one that sputters out before it gets off the ground. So what can you do to grow yours? Although it’s often less talked about, social media can be an instrumental tool to gain subscribers.
Ensuring the implementation of effective business continuity planning (BCP) is an essential requirement for organizations today. Disasters strike at the most unexpected times and, when they do, you need to be prepared for the worst. While most organizations recognize the importance of BCP, their ability to execute a successful implementation is limited by certain challenges.
When it comes to increasing your employees’ efficiency and productivity, technology can provide countless opportunities to streamline workflows, eliminate redundant processes and reduce costs within your organization. If you’re looking to stay ahead of the competition, you need to ditch the traditional ways of working and implement technology to your practices to encourage more employee productivity – here’s how.
Since many of us out there have been using the internet for decades, it’s likely that most of us have had our systems infected by malware at one point or another. But how many of us actually know what the differences are between malware, viruses, trojans, and other online threats? For those without a clue, here’s a description of four of the most common ones and the security measures you can take to keep your business protected.